Say what? Yes, it’s possible to build a super loyal following without having to spend a dime on ads.
I know, I know. You won’t hear this anywhere else. People are told that to succeed in business they have to buy ads. I’m here to tell you, that’s not true. You can build a thriving business through community. I know because I’ve done it. When you grow organically, you’re building loyalty and trust. That’s just not something you can do through ads.
So how do you do it? Step one – pick a topic that you’re geeking out on or a central pillar topic that your business helps with. What do you help with? Let’s say you help women lose weight. A central topic that you might cover is the shame behind the weight gain. Why do women sabotage themselves in this area? When you talk about the issues that your people want to know about, you attract them to you. Make sense?
Step two – build a community for your people that are wanting to know about that topic. This is a place (usually a FB group) where you’ve curated a ton of great information all about your topic. It’s where you help your people for free. So, let’s say you are a babysitter for instance and you’re doing a craft with the kids in your care. You might post about that craft on your personal profile and let people know that all the details of the craft are in your group. This provides value to the people in your group, and it also calls to the people that aren’t in your group yet but want that info. Pretty simple right?
If you want to hear the rest of the steps (there are four), then go ahead and watch the YouTube video I did right here. I’m proof that you don’t have to spend a fortune on ads in order to build a loyal following.
I’m turning the industry on its head because I’m a disrupter and that’s just what I do.
Feel free to jump into my Facebook community where I am teaching you (for free) how to make seven figures from home.
Have the best day!
xo Martha